Dr. Fred Berman, EE '57, MS EE '60, displays what appears to be a stylized
new Georgia Tech logo? Not even close, comrade. The inscription is in
Russian. Berman, an adjunct professor in the School of Management,
translates: "Winner of the Socialist Competition at the 27th Congress of
the Communist Party."
The award is a
stylized hammer and sickle, said Berman, who doesn't speak Russian. But
his wife, Tanya Ostrovsky, is a Russian musician and composer who defected
to the U.S. several years ago.
"They have a
warehouse full of these awards," Berman said. "Now that the Communist
Party is out of power, no one wants them." Berman, intrigued by its
resemblance to a GT, acquired the award as a novelty item on a trip to
Moscow.
While in Moscow,
Berman lectured at a state university on U.S. marketing and business
strategies. The infrequent lectures began two years ago when Berman was
visiting his wife's family in Moscow. Members of the faculty of the
university invited him to speak to a group of English-speaking Russians on
American business practices.
"Up until now
Russians considered accounting to be the essence of American business -
double-entry bookkeeping," Berman explained. "They've never had any real
courses in these schools on marketing, human relations or strategic
planning - other than communist-type strategic planning."
Berman,
whose father was born in Russia and immigrated with his family to the U.S.
in the early 1900's, travels to Russia several times a year.
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